Valentines Day!

With the most romantic day of the year looming, we are trying our best to get prepared for it. Making up bouquet boxes, cutting aqua pack cellophane, reams of ribbon and folding tissue to allow us to concentrate on the intricacies of making the beautiful bouquets that will wow the lucky loved ones this year.

We always beg people to get organised for it early as there is nothing worse that someone coming into the shop with a desperate look in there eyes, sweat on their brow and bribe loads of money in their hands scanning an empty shop for the sight of anything red let a lone a rose!

We try to make sure that we have plenty of roses in stock but can never know exactly how many we will need. Of course we don't want to end up with lots of stock left over the next day.

This year we are linking with a close friend Harvey Nichols, which means that we can sell through their store and attached some of their gorgeous products to our bouquets! Beautiful perfumes, champagnes and amazing chocolates will just top off a big In Bloom bouquet of roses!

We have also made up lots of message card and envelopes to be ready for all those romantic words, perfect poems, coded couplets and quizzical question marks!

Most people, male or female find it hard to think about what to write on a message card no matter what the occasion. Some ask us to come up with something which can be awkward but generally with a few starting words or sentences we come up with something together!

I always say to people that being a florist is a little bit like being a hairdresser, quite often hearing a little bit too much information!

So, before you call up your local florist have a think about what it is you want to order, the full address of the recipient(you would be surprised how many people don't have the full address but just want to explain how you get there, past this or that shop, round the corner from Aunt Anne!) how much you want to spend and a message so you don't feel put on the spot or have to call back!! Thank you! X